Rip’s Cleats started under the banner of Rip’s Shoe Re-nu in 1978.
How it started: at some time during the start of the cleat business Frank owner of Rip’s Shoe Re-nu, had a fall on ice resulting in a head injury requiring stitches. This brought about the idea of creating ice and snow fall protection. Being a master cobbler, Frank developed proto types of anti-slip devices that fit onto winter footwear. In 1991 following a massive weather change “Chinook” two ambulance drivers came to the shoe store commenting that the roads and streets were turning into a skating rink. “You need to build us something so we can stand up”. This was Frank’s first Cleat sale. Over the following 19 years Frank developed a design that would meet the needs and requirements of all industries.
Frank’s mother lives in Innisfail AB. Home of the RCMP dog trainers. At some point he provided samples of cleats for them to use. Then in 2010 the RCMP Dog Canine units were called to assist at the Olympic games being held in Whistler B.C.. By the end of the Olympic Games all RCMP and Security staff were using the cleats.
To date Rip’s Cleat has expanded to include four different models (Click BOX to see the variety of models and application) in 4 sizes of Cleats that are available in Bulk packaging as well as Display packaging. Rip’s Cleats provides ice and snow fall protection to all industries including Oil & Gas, Mining, Logging, Police, Ambulance, Airport personnel, Security, Fire Departments, Teachers and School Children, Bus and truck drivers to mention a few.
Background on the success of the business:
- Rip’s Cleats annual sales in terms of growth shows has increased as high as 100 percent per year.
- 2016 was the launch of Display Packaging to allow Cleats to be more attractive for dealers to retail them.
Note a photo of one of the original cleats. Changes were made shortly after to provide a rubber puck instead of leather as the leather would shrink and expand due to moisture.
Next photo is a cleat that was used for 16 years until the strap finally failed. It is worth noting that the spikes are still sharp and the anti-corrosive zinc plating is still present.
The photo above is the latest version of Rip’s Cleats, the Beryllium Copper. This model includes the latest strap, 4 cleats (in Beryllium Copper) and with the latest base.